In collaboration with (international) experts, we organize a series of training sessions entitled Beyond the Cultural Model, which allows organizations from the cultural and creative sectors to examine their cultural (business) models, and adjust them to achieve lasting effects.
The cultural sector cannot rely solely on the assumption of its value. Given the complex and unpredictable needs of the public budget (at home and at the EU level), the value of culture must be expressed in concepts that are understandable even to those who are not its natural supporters. In addition to the concept of the value of culture itself, its developmental role and societal effects must also be considered. Only this way can the sector achieve the interest and support of the general society. – Mateja Lazar, Motovila