Mala šola kulturnega menedžmenta #2 Audience Development

Event date 05/04/2022 • 09:30  −  05/04/2022 • 12:30
Entry FeeFree of charge

In April, Motovila continues with a series of training sessions titled “Mala šola kulturnega menedžmenta“ / Little School of Cultural Management.

On April 5, 2022, we host Inês Câmara and Ilídio Louro from Mapa das Ideias (PT), international experts in audience development. In Nova Gorica (SI) Inês and Ilídio will lecture and run a workshop on partnership, peer learning and working with communities. You can follow the session online from 9.30 to 12.30 CET.

The event will be held in English and is aimed for stakeholders from the cultural and creative sectors to gain additional knowledge in the field of audience development.


Tuesday, 5 April, 9.30–12.30 CET


Online (Zoom)

Online registration

By Monday, 4 April, 13:00 CET

Inês Bettencourt da Câmara co-founded Mapa das Ideias in November 1999. Her activity at Mapa das Ideias thrives on the overlapping of different areas such as Education, Mediation, Marketing and Management for the fields of Culture, Heritage and Citizenship. Her primary focus relates to marketing and project development, being also responsible for the creative department, as well as the consultancy and research sector. Inês is also quite active as a lecturer and trainer, both in academic and non-academic settings. Inês is also the Chairperson of Culture Action Europe Board since mid-2021.

Ilídio Louro has an academic background in Architecture and has worked as a journalist, communications officer, designer and as a project manager at Mapa das Ideias. He joins a creative and visual approach with an analytical perspective. These dimensions are very important when developing strategic thinking workshops and audience development projects. Besides this area, Ilidio also collaborated with Oeiras bid for European Capital of Culture 27.

“Mala šola kulturnega menedžmenta“ is part of the “Onkraj kulturnega modela” (Beyond the Cultural Model) training series, implemented by Motovila and as part of the partner network of the Platform Centre for Creativity. The project is co-financed by the European Union from the European Regional Development Fund and the Republic of Slovenia. The organiser reserves the right to change the programme.

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